Florida Department of Transportation

Design

client

Baptist Health South Florida

task

Believing that diversity is a necessity, Sonshine Communications accepted Baptist Health South Florida’s challenge to put a spotlight on its diversity initiatives for its seven hospitals in south Florida.

Tactics

Sonshine dived into hard-hitting message copywriting, speech writing, creative print advertising, public and media relations, and web design and video creation.

Results

Sonshine’s timeliness and creative prowess made a remarkable difference and enabled us to launch creative initiatives for “The Best Place for Diversity.”

popdevteamFlorida Department of Transportation